DM Productions Secures Five Year Contract To Produce Cinco de Mayo Reno

(November 21, 2002 - Reno, Nev.) – Nevada Hispanic Services (NHS) and DM Productions LLC recently agreed to terms naming DM Productions as the producer of Cinco de Mayo Reno for the next five years. In 2002, more than 100,000 people attended the downtown family cultural event co-sponsored by the City of Reno and benefiting Nevada Hispanic Services.  Called by FOX Television the biggest Cinco de Mayo celebration on the West Coast, the event drew visitors from around the region including the Bay Area and Sacramento..

Doug Collins, president and founder of DM Productions, LLC is pleased Nevada Hispanic Services selected his company for this important special event.

“Our team put together last year’s event in less than 90 days. It was bigger and more successful than we anticipated as it struck a chord in our community,” Collins noted.  “The best way to reach Latinos is through culture and not just translating your advertising into Spanish.”

“For Cinco de Mayo 2003, we have turnkey responsibility.  We engaged a steering committee of Latino and Anglo community leaders to help make this event a cultural celebration for everyone. Our founding sponsors are also eager to participate and make 2003 an even bigger event,” added Collins. “It really is gratifying to see the overwhelming response from the business community including the Reno Sparks Chamber of Commerce and the RSCVA.  Cinco de Mayo Reno 2003 is a great downtown Reno event with the potential to grow into another Hot August Nights.”

DM Productions, LLC, a strategic consulting firm based in Reno since 1994, are seasoned professionals when it comes to producing special events in the Truckee Meadows.  They chaired the production of Celebrity Winterfest (Benefiting Special Olympics) with headliners Arnold Schwarzenegger and Clint Eastwood. Other special events utilizing DM Productions’ talents include the Reno Film Festival, Alzheimer’s Memory Walk, A Day on the Village Green Concourse d’Elegance, exhibitions with the National Automobile Museum, and music festivals benefiting cancer research for Expedition Inspiration.

“In today's business environment, limited resources and budgets must be focused carefully to achieve success.  A growing number of companies are turning to consultants to provide them with turnkey solutions to their projects,” shared Collins.  “DM Productions and our professional consultants share a genuine love for the challenge of problem solving and producing measurable results for our client organizations. “

About DM Productions LLC

DM Productions LLC is a global network of professional consultants that specialize in the need for new business strategies, capital acquisition, marketing & sales solutions, cash flow analysis, and comprehensive media / public relations campaigns.  A complete profile of services and clients can be found at www.dm-productions.com.

Strategic Network Partners assisting DM Productions, LLC in the production of Cinco de Mayo Reno 2003 are SunSpot, Inc., Pink Cadillac Productions, and Prism Design.

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